2026 Merry & Bright Weekend

Celebrate the winter season in Michigan’s Great Southwest! Attendees will enjoy extended shopping hours, events, special offers and more.

WEEKEND SCHEDULE: 

FRIDAY
      Light up the Bluff | 6:00p (Ceremony), 6:30p (Tree Lighting) | Lake Bluff Park
      Merry & Bright Weekend | All Weekend | Throughout Southwest Michigan

SATURDAY
      Reindog Parade | 3:00p | Downtown St. Joe
      Santa's House | 4:00p-7:00p (special hours immediately following the parade) | Downtown St. Joe
      Merry & Bright Weekend | All Weekend | Throughout Southwest Michigan

SUNDAY
      Holiday Artisan Market | 11:00a-4:00p | Union+Social
      Santa's House | 1:00p-5:00p | Corner of State & Pleasant
      Merry & Bright Weekend | All Weekend | Throughout Southwest Michigan

2026 MERRY & BRIGHT WEEKEND PARTICIPANTS: TBA

Admission: Free